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KEYART

At Nordic Entainment Group I’ve had the pleasure to work on developing keyart designs for several non-scripted Viaplay titles.


My role has been to conceptualise and create mock ups, as well as finalising key arts, in order to clearly communicate the style and idea of the series.

Amagermanden

Viaplay, 2021
Season 1 (Denmark)
For this Viaplay Original it was important to use certain blue and grainy assets to keep the tone right across the other Nordic true crime shows. The brief mainly consisted of including a face and the Long Bridge that is famous for the Amager area. The latter was particularly challenging as the perspective we were looking for didn’t exist on current photo providers, so I had to build it myself in Photoshop. The deadline was also very short, so time was of essence.


︎︎︎ Art direction

︎︎︎ Idea generation
︎︎︎ Mockups
︎︎︎ Finalising keyart




Fort Boyard

Viaplay, 2021
Season 1 (Poland)
Season 2 (Denmark)
Season 1 (Norway)
In order to explain the show to a new audience as well as the regulars, we opted to display the main elements of the show: the tower, coins and the talent. Working with a producer, I conceptualised, mocked up and prepared the files before sending them off for final retouch and versioning.

︎︎︎ Art direction

︎︎︎ Idea generation
︎︎︎ Mockups
︎︎︎ Preparing files


Robinson Ekspeditionen

Viaplay, 2021
Season 16 (Denmark)
Season 22 (Norway)
Mockups and concept for the 16th/22nd season of Robinson in Denmark and Norway. Working with a producer, I conceptualised and mocked up the files before sending them off for final retouch.

A big challenge in this task was to show a selection of contestants, the concept of the show, an element of competition, as well as the hosts.

︎︎︎ Art direction

︎︎︎ Idea generation
︎︎︎ Mockups


På Gränsen
med Peter Jihde

Viaplay, 2020
Season 2 (Sweden)
 
Art direction for the 2nd season. I worked with a designer and was responsible for concept, layout and feedback. A big challenge was the urgent time frame.

︎︎︎ Idea generation
︎︎︎ Art direction